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Seasonal campaigns

How to use BFCM 2024 data to supercharge your loyalty program for future...

Unlock BFCM 2024 insights to understand how a loyalty program can maximize growth during a sales period.
Ecommerce metrics

How to calculate and improve your Shopify average order value (AOV)

Learn how to improve your Shopify store's Average Order Value. Explore tactics like loyalty programs, free shipping, and product bundles.
Ecommerce growth strategies

2025 Ecommerce Trends for Shopify Stores

Stay ahead of the curve with insights from industry-leading partners. Discover the trends that will shape ecommerce success in 2025.
Ecommerce metrics

How to Calculate the Lifetime Value (CLV) of Your Shopify Customers

Learn how to calculate CLV for your Shopify store with this step-by-step guide. Improve customer retention and boost your ecommerce growth.
Seasonal campaigns

How to Retain Peak Shoppers in 2025

Learn more about how to retain new buyers after peak shopping events, such as Black Friday.
Seasonal campaigns

The Ultimate BFCM To-Do List: Tips for Navigating Black Friday and Cyber...

Boost your BFCM strategy with expert tips on segmentation, personalization, and loyalty. Discover how to maximize sales this holiday season.
Seasonal campaigns

7 things we already know about BFCM 2024

The peak period is right around the corner, and all the signs are pointing to sales being healthier than ever. Let’s see what we know about BFCM 2024 so far. 
Ecommerce metrics

Ecommerce CLV: How to Calculate and Improve It

Find out how measuring, monitoring, and optimizing CLV offers many benefits and what is the best practice in this guide.
Ecommerce metrics

The CLV/CAC Ratio: A Guide for Ecommerce Brands

This article will cover why your brand must optimize its LTV:CAC ratio to ensure its long-term success, and how you should go about it.
Ecommerce metrics

Average order value for ecommerce stores: Why it’s important and how it ...

By increasing your average order value, you can reduce your reliance on costly acquisition channels — and in doing so make more profit. Here’s how loyalty marketing can help with that.
Ecommerce growth strategies

How ecommerce stores can increase their repeat purchase rate

The repeat purchase rate tells you what proportion of your customers make repeat purchases. Here’s how you can measure it — and why you should.
Ecommerce growth strategies

What most brands get wrong about birthday marketing — and how you can ge...

Generic birthday discounts generate revenue, but not the long-term customer loyalty that makes birthday marketing so powerful. Here’s a better approach.
Ecommerce growth strategies

7 ways loyalty marketing can supercharge every part of the marketing mix

Join us as we explore all the ways a Shopify Marketer can combine brand loyalty and marketing mix to supercharge all marketing channels.
Ecommerce growth strategies

How to grow an ecommerce business as a Shopify Founder

Discover how to grow an ecommerce business with our top 3 ways you can influence retention and lifetime value as a Shopify founder.
Ecommerce tools

17 must-have apps to supercharge your Shopify tech stack

Take your Shopify store to the next level with these top 17 apps, covering everything from marketing and customer service to loyalty programs and analytics.

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