Shopify New Customer Accounts Webinar 12 December Save your seat
Implement a referral program and see your revenue go up and your acquisition costs go down, all with simple rules and automation.
HOW IT WORKS
Referred visitors have a 37% higher retention rate and a 16% higher customer lifetime value (CLV). Make referrals central to your acquisition efforts with our simple no-code setup. Here’s how it works:
Add Refer a Friend module to your customers’ loyalty page so it’s easy to find.
Incentivize your customers to share a referral code via email, social or SMS.
Welcome referred friends with a discount code to apply at checkout.
After a friend purchases, thank your customer with points or a reward.
Thanks to the referral program, nuud users have brought in thousands of new armpits this year, and we’re excited to continue growing this way.
Chia Emelle
Marketing Coordinator at nuud
AUTOMATED TRIGGERS
Automatically send a referral request following a customer’s positive experience with your brand. Trigger points include:
NURTURE YOUR REFERRERS
Recognize your top-performing brand advocates by showing them you appreciate them.
Rewards for referrals
Offer the referred friend a percentage-off or a money-off voucher for their first purchase.
Instead of a voucher, entice the referred friend with free shipping on their first purchase.
Grant your existing customer enough points to claim a reward when a successful referral is complete.
custom controls
Set minimum spends and approval periods, and limit discounts to specific products.
Adjust and fine-tune referral incentives based on referral usage and other data.
If your data shows a dip in new members, promote your referral program to reach your goals.
A referral program incentivizes customers to recommend your brand by rewarding them for referrals. Customers share a unique URL with friends and family through SMS, social media, WhatsApp, or email. Rewards are claimed once the new customer fulfils the referral terms, like making a purchase.
More points typically lead to higher returns. For maximum impact, offer existing customers enough points for a reward or 15% of the minimum purchase value.
‘Give and get’ programs, rewarding both the referrer and the referred friend equally, are the most effective.
If a referred friend returns their purchase, any points the referrer earned for that referral remain in a ‘pending’ state and are ultimately not awarded. The referrer’s points are contingent on the referee’s purchase being finalized.
Yes, to prevent misuse, LoyaltyLion allows you to set a cap on the number of referrals each customer can make.