For enterprise brands

The enterprise loyalty platform Shopify's largest brands choose

LoyaltyLion is the award-winning loyalty platform, trusted by billion-dollar brands and built to scale with your ambitions.

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30%+of EVEREVE's revenue comes from loyalty

40%of Medik8's UK revenue is driven by loyalty

71%of Nanso's revenue comes from loyalty

54 daysfor NATURTREU to migrate and go live

700k+new members joined Oh Polly's program in a year

20%of Stride Rite's revenue comes from loyalty

600k+members in P.Louise's program

65kmembers moved to LANX's new program

Omnichannel loyalty for every store, market and VIP

Bring your stores into the program

One member record online, in every store and at third-party retailers. Shoppers earn and redeem anywhere, and you compare performance by channel.

Shopify POS Loyalty Pass Receipt Uploads

Maison Ardel rewards that unlock at Gold and Silver, with 160 points to go to unlock the cashmere wrap

Give your best members access, not just discounts

Private events, early launches and member-only pricing for top tiers: perks they value more than another discount.

Explore VIP tiers

A Maison Ardel points drop card in Spanish: 500 puntos extra, use them before Sunday, October 12

Go international without a second program

One program in 130+ languages and local currencies, with points calculated in your base currency.

Explore multilingual loyalty

In sync with Shopify Plus, down to checkout

Real-time Shopify Plus sync. Rewards redeem as discounts at checkout, with tiers and perks in Customer Accounts.

Why Shopify Plus and LoyaltyLion

See what loyalty earns brands your size

Built from over 12 years of LoyaltyLion data, covering 250M+ shoppers and 10k+ programs. These benchmarks show the real cumulative revenue generated by loyalty activity.

Total annual sales

Industry

* Average program: Most brands following basic best practices achieve these results with LoyaltyLion. † High-performing program: Brands following our guidance and fully optimizing advanced features achieve these results with LoyaltyLion.

Cumulative loyalty-attributed revenue

Apparel & Fashion · $50M+ annual sales

Average program*High-performing program†

Includes revenue driven by referrals, loyalty components, email and SMS, and repeat purchases from redeeming members.

Enterprise-grade reliability for your biggest sales days

Launch high-traffic days without high stress. We keep every loyalty action processing seamlessly, so you can keep conversion rates high when it matters most.

Proven to handle 20x usual traffic

API requests per second

Sales trafficUsual

99.99%

API uptime through BFCM 2025

24/7

monitoring by a dedicated infrastructure team

1,800

orders a minute, platform-wide, at BFCM 2025

$400M+

revenue for a single retailer in one week

more customers enrolled in the loyalty program during BFCM than a usual week

Online and 19 stores

10x

more spent by loyal customers during BFCM week than usual

View live uptime status

Pass every review, from finance to security

Can I prevent margin leak and protect profitability?

Points and reward expiration, VIP tiers and checkout redemption keep points liability in check, and our onboarding managers help you plan it from day one.

Can I report on loyalty economics and justify decisions with data?

Yes. Report on Loyalty Attributed Revenue and export data straight to your finance team. Share reports on customer transactions and activity, points accounting, tiers, rewards, and more.

Revenue attributed to loyalty

$1,458,000 27% of total revenue

Loyalty-attributedAll other revenue

Repeat purchases by redeemers$749,800

Loyalty components$315,400

Emails and SMS$238,300

Referrals$154,500

Can I be confident my customer data is in safe hands?

Absolutely. We're SOC 2 Certified and GDPR, CCPA, and ISO-compliant. Two-factor authentication and multi-user login give you extra security and control.

Can I reduce exposure to fraud?

By default. Fulfillment-based earning, pending periods and per-transaction limits control how and when points are earned. Referral fraud protection blocks duplicate IPs and only rewards genuine new customers, and two-factor authentication protects admin access.

SOC 2 Type I auditCompleted March 31, 2026 Security overviewInfrastructure, encryption, policies Live uptime statusstatus.loyaltylion.com Data protectionDPO, EU representative, DPIA

LoyaltyLion audit log: change events over time and who made each change

Can we build loyalty into our own stack?

Our Headless API lets you build a custom loyalty solution anywhere, with full control over UX, performance, and testing. Create a custom loyalty UI for your Shopify Hydrogen storefront. Bring loyalty to life in your mobile app using native UI components. Integrate loyalty into your custom POS for in-store rewards.

Learn about the Headless API

RequestResponse

POST /v2/customers/:id/points
{
  "points": 450,
  "reason": "vip_bonus"
}

// 201 Created
{
  "points_approved": 1690
}

Where can customers engage with our program?

Wherever they shop: your loyalty page, checkout, and customer accounts online; email, SMS, and social feeds; your mobile app, mobile wallets, and ChatGPT or Gemini; and in store through Shopify POS, Receipt Uploads, and partner retailers.

Sync status in LoyaltyLion: Klaviyo connected with 8,204 of 12,400 customers synced, Attentive syncing normally

Migrate your loyalty program without starting over

Members, points and tiers come with you, and you can be live before your next peak.

What came with them

Points and customer data migrated from the previous provider
No disruption to points or tier status
Existing accounts auto-enrolled, loyalty activity honored
Live well ahead of Black Friday and Cyber Monday

Brands that switched to LoyaltyLion

65k members moved over

Best Loyalty Program Migration, 2026

113 stores, accounts auto-enrolled

Live ahead of Black Friday

Live in 54 days

Read their migration stories

Frequently asked questions

Can we run one loyalty program across multiple markets?

Yes. Localize your program in 130+ languages, with tone-of-voice translation. Activities, rewards, and tiers display in the shopper's domestic currency, while earning and redemption are calculated in your base currency. You can also tailor rewards to individual markets.

Can we offer rewards beyond discounts?

Yes. Offer early access to sales and collections, free product rewards, priority support, member-only pricing, secret sales, and invitations to exclusive VIP events.

Will our members keep their points if we switch?

Yes. We import your members' points balances from your current provider, so nobody loses what they've earned when you switch.

Speak to the team for a custom demo

Rated No. 1 on G2 for loyalty and trusted by 10k+ ecommerce brands.

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A revenue forecast at your scaleFrom your own order data and our benchmarks
Your migration and launch planMembers, points and tiers, with a go-live date
The documents your security review needsSOC 2 report, security overview and data protection details