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Loyaltylion vs yotpo

Why brands choose LoyaltyLion over Yotpo

Grow faster with us. You’ll get better integrations with Shopify & Klaviyo, deeper insights into your customers and expert loyalty support you can trust.

Ratings G2 And Shopify Store White
Yotpo Versus Loyaltylion Banner

results that win awards

Ranked #1 for converting one-time buyers into loyal customers

G2 Awards Homepage

The difference between LoyaltyLion and our previous provider is stark. With fantastic support always close to hand, the program runs effectively and delivers seamless value to grow our brand.

Megan Connolly Ogee
Megan ConnollyCo-founder and CMO at Ogee

Why brands switch from Yotpo to LoyaltyLion

Feature comparison

With LoyaltyLion you’ll grow faster with more advanced features

Feature
LoyaltyLion
Yotpo
G2 rating
4.6
4.3
Platform focus
100% loyalty-focused platform with dedicated roadmap and product team
Split focus across reviews and loyalty
Customer account extensions
Full-page loyalty hub with points-for-order, status, and progress tracking
Limited or missing
Klaviyo integration
Prebuilt flows; birthday recognition; pending points triggers; deep segmentation sync
Missing key properties and event data
Analytics & segmentation
Segment by behavior and tier; forecast CLV and point expiry; track loyalty revenue contribution
No tier analysis, segmentation, or CLV forecasting
Custom rewards
Reward custom brand actions (e.g. recycling, subscriptions, reviews, referrals
Limited to basic pre-set reward types
Omnichannel POS
In-store loyalty actions (e.g. referrals, recycling) and custom earning rules
Transactions only
Secure integrations
OAuth-based integrations for safer, real-time data access and GDPR compliance
Outdated API keys with weaker security controls
Headless support
Purpose-built Headless API for Shopify Hydrogen, with developer libraries and live examples
Basic API support only — no Hydrogen docs or implementation guidance
Support & onboarding
Dedicated loyalty experts offering onboarding, training, and strategic advice
Generalist support with less loyalty expertise

LOYALTY REVENUE forecast

Brands earn more with us

Our data shows you can boost repeat-purchase revenue by up to 12% in Year 1. That’s why leading Shopify brands choose us over Yotpo.

Data Revenue Tool
Revenue Graph V2

Feature comparison breakdown

integration_instructions

Fully integrated with Shopify

  • Official Shopify launch partner for Customer Account Extensions
  • Full-page loyalty experience within the customer account
  • Display loyalty status and points earned at checkout and on thank you pages
  • Custom in-store POS rules to reward beyond purchases

Yotpo doesn’t support most of Shopify’s latest loyalty extensions, limiting engagement across channels

Shopify Account Integration
email

Elite Klaviyo integration

  • Prebuilt Klaviyo flows for fast setup
  • Push loyalty properties to Klaviyo, like ‘approaching a new tier’ and ‘points expiring soon’.
  • Personalize emails and SMS with loyalty data
  • Automate reward, reminder, and tier messaging

Yotpo’s Klaviyo integration is missing key events and templates, forcing teams to build everything manually.

Klaviyo Integration
analytics

Advanced loyalty analytics

  • See loyalty revenue as a % of total revenue
  • Segment CLV and purchase frequency by redeemers, non-redeemers & non-members
  • Forecast point expiration to manage liability
  • Track the impact of VIP tiers to support optimization

Yotpo lacks segmentation, loyalty revenue tracking, and expiration forecasting, making it harder to optimize or prove ROI.

Analytics
sync

Modern, secure integrations

  • OAuth-based integrations for better security and control
  • Seamless syncing across platforms with fewer manual errors and reliable performance at scale

Yotpo still relies on outdated API keys, which have led Shopify partners like Klaviyo and Attentive to deprioritize their platform.

Secure

REAL RESULTS FROM REAL BRANDS

The evidence speaks for itself

Brands leaving Yotpo choose LoyaltyLion

Upgrade your loyalty experience – switch from Yotpo to LoyaltyLion and unlock your exclusive migration offer.