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Retention & engagement

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Customer retention

How to measure — and improve — customer retention on Shopify 

Retaining your customers is one of the biggest factors for long-term success on Shopify. Store owners or marketers like you need to do as much as you can to retain as many customers as possible.
Customer retention

Here’s how to turn retained customers into loyal customers

Discover how to turn customer retention into genuine loyalty with effective strategies and loyalty programs for ecommerce success.
Customer retention

How Leading Brands Like Sephora, Ulta Beauty, Nike, and Lululemon Win at...

Discover how leading brands like Sephora and Nike build customer loyalty through personalization, rewards, and community engagement.
Customer experience

Ecommerce customer experience: How to analyze and improve it to boost cu...

How can you gauge what your customers really think of your brand and can you influence their opinion? Find out in this article.
Customer experience

Ecommerce Upselling: How To Get It Right — Without Annoying Your Customers

Learn how to effectively upsell in ecommerce with our comprehensive guide. Discover upselling strategies, key touchpoints, audience segmentation, measurement techniques, and more.
Customer retention

Ecommerce churn: How to calculate, interpret, and anticipate it

Learn how understanding and reducing churn rate can grow your Shopify store. Discover key metrics and calculate churn.
Customer retention

How to Increase Customer Loyalty: Best Practices, Strategies and Tips

Discounts can hurt your brand in the long run. Learn 5 strategies to cultivate loyal customers who keep coming back, including loyalty programs and more.
Community building

How to compete with Amazon by differentiating your brand and increasing ...

Discover 4 proven ways that a loyalty program can help you with the challenge of competing with Amazon, differentiating your brand, and improving returning customer rates.
Customer experience

Sustainability and customer loyalty: how to connect with customers on a ...

Join us as we explore all the ways that sustainability and customer loyalty work together, creating deeper emotional connections and bringing your brand values to life.
Customer retention

9 powerful tips to skyrocket your ecommerce customer retention

Discover 9 proven strategies to keep customers coming back for more, from personalized emails and video thank-yous to tiered loyalty programs and data-driven insights.
Customer retention

Carrying out a customer retention analysis: a simple guide for ecommerce...

A customer retention analysis looks beyond top-line retention metrics to understand why — and when — your customers stop purchasing from you. Here’s how you can run your own.
Customer retention

Loyalty success stories: How Shopify brands conquered customer retention...

Get inspired from proven strategies and practical examples – it's time to take your Shopify store to the next level!
Customer retention

Customer retention software: a guide for ecommerce brands

There are many tools and software applications that can help ecommerce brands improve customer retention. Here are 7 to consider.

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