NextPercent

NextPercent is a Shopify studio based in Guenzburg, Germany. We build and optimize online stores for direct-to-consumer brands across the DACH region: premium custom store design, platform migrations to Shopify, and conversion optimization grounded in behavioral economics.

Loyalty is where our two disciplines meet. A loyalty programme only pays off if shoppers actually see it, understand it and come back for it, and that is a conversion problem before it is a technical one. We build the programme into the storefront itself rather than bolting a widget onto a finished theme: earn and redeem moments placed where the decision happens, a rewards page that reads like part of the brand, and email flows in Klaviyo that bring members back.

Typical engagements: launching LoyaltyLion alongside a new Shopify build, integrating it into an existing store during a redesign, and improving programmes that were installed but never properly placed.

Shopify Partner and Klaviyo Partner. Rated 5.0 on Google across more than 40 reviews. We work in German and English.