Lively is a leisurée brand and community that is motivated by what empowers women today: being smart, healthy, active, and confident. Since launching in 2016, Lively has expanded its community to nearly 100k brand ambassadors, and today it is growing even more and making bolder strides towards the brand’s mission of inclusivity and community.
To secure long-term loyalty and drive repeat purchase rates further, Lively’s team wanted to create a loyalty program that would reflect their unique brand values and strengthen their community.
With their rewards program, they have increased the spend of their members by 36% and their average order value by 21%. Take a tour of Lively’s loyalty program with Sophie, our Customer Success Manager, and see what it does differently.
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