Campaigns by LoyaltyLion
Turn your creative ideas into loyalty campaigns that drive positive customer behaviours. Then, A/B test them to increase your revenue.
Campaigns is a LoyaltyLion feature that allows you to A/B test different loyalty campaigns to improve the performance of your program and find real insights about your customers.
Use time-based experiments to learn how to influence customer behaviour and discover where to focus to generate the greatest ROI.
Using LoyaltyLion Campaigns, you can:
Increase loyalty program impact
Find real insights about your customers, so you can better understand how to unlock positive behaviours and build longer-lasting relationships.
A/B test, iterate and optimise
With A/B testing and time-limited experiments, you can find out what activities have the greatest impact on your loyalty program and on your revenue.
Accelerate your marketing efforts
Use insights from Campaigns to connect and accelerate your existing marketing efforts to make you and your program more successful.
Introducing LoyaltyLion Campaigns
AOV Bonus Point Campaign
The average basket size of a customer that uses a loyalty reward in a purchase is 39% higher than the basket size of a customer that doesn’t.
The “AOV Bonus Points Campaign” encourages your customers to spend more within each transaction, increasing average order values long-term.
The campaign displays a notification to customers, explaining that if they spend over your average order value, they will earn bonus points.
Increase Signups Post-Purchase
Customers who join your loyalty program are 47% more likely to purchase a second time.
The “Increase Signups Post-Purchase Campaign” converts your guest visitors into loyal members, increasing opportunities to engage with customers and drive the next purchase.
It displays a notification to customers post-purchase, explaining that if they create an account they will earn points that can be redeemed against future purchases.
Increase Referrals Post-Purchase Campaign
Referred customers are four times more likely to make a purchase than those acquired via other techniques.
The “Increase Referrals Post-Purchase Campaign” encourages shoppers to refer friends and family to your store, helping you drive more cost-effective acquisition via existing customer advocates.
This campaign displays a notification to customers post-purchase, explaining that they can unlock additional rewards for making referrals.
Want to find out more about AOV Bonus Point Campaigns?
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