Campaigns - making you and your loyalty program more successful

Implement and A/B test your creative ideas to keep influencing customer behaviour and increasing revenue

Campaigns is a new area within the LoyaltyLion platform, which will allow you to A/B test different scenarios to improve the performance of your loyalty program. Through time-limited experiments, learn how to influence customer behaviour and where to focus to generate the greatest ROI with your loyalty marketing software.

Using LoyaltyLion Campaigns, you can:

Increase loyalty program impact
Be more creative with your loyalty program, finding new ways to unlock positive customer behaviours

Test, iterate and optimise
Use the A/B testing and time-limited experiments within our loyalty marketing software to find out what activities have the greatest impact on program performance

Free up time and focus
Use learnings and insights to focus your time where it matters most – where it will make you and your program more successful

Loyalty marketing software

Available now: AOV Bonus Point Campaign


The ‘AOV Bonus Points Campaign’ is designed to help you increase the average spend of a customer. It displays a notification to customers, explaining that if they spend over your average order value, they will earn bonus points. You get to experiment with the amount of bonus points offered and use A/B testing to see which amount has the greatest impact, allowing you to optimise over time.



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