Highlight the perks
Your rewards page gives you a central location where you can clearly communicate the value that customers will get if they join your program. Don’t miss this opportunity as it is key to driving program participation.
Ensure that the rewards you offer are clearly laid out on your page, and that you are showing visitors how many points they need to unlock those rewards too.
It’s also super important to show customers how they can earn those rewards. Your page should show all the ways that customers can earn points - from account creation and sharing their birthdays, to reviews, social follows and referrals.
Do your best to use compelling language and headings to make these earning opportunities sound fun. This also extends to loyalty tiers if you have them - make sure they are portrayed in the most enticing way possible on your rewards page.
Managing your program
