Implement a referral loyalty program to increase revenue and reduce acquisition costs, all with simple rules and automation.
HOW IT WORKS
The data shows visitors referred by their friends have a 37% higher retention rate and a 16% higher customer lifetime value (CLV). Make a referral program central to your acquisition efforts with our simple no-code setup. Here’s how it works:
Add Refer a Friend module to your customers’ loyalty page so it’s easy to find.
Incentivize your customers to share a referral code via email, social or SMS.
Welcome referred friends with a discount code to apply at checkout.
After a friend purchases, thank your customer with points or a reward.
AUTOMATE referral requests
Automatically send a referral request following a customer’s positive experience with your brand. We help you identify when that positive engagement can turn into advocay.
After a repeat purchase is made.
Following a positive review. Posted on your site or through your integrated review software.
Successful service and support engagements with your team.
Nurture top referrers
Recognize your top-performing brand advocates by showing them you appreciate them.
Tag your top referrers and give them double points for all referrals.
Send a thank-you reward for being a valued referrer.
When a friend redeems a reward, thank your customer for their referral.
Rewards for referrals
Offer the referred friend a percentage-off or a money-off voucher for their first purchase.
Instead of a voucher, entice the referred friend with free shipping on their first purchase.
Grant your existing customers enough points to claim a reward when a successful referral is complete.
custom controls
Set minimum spends and approval periods, and limit discounts to specific products.
Adjust and fine-tune referral incentives based on usage and other data.
If your data shows a dip in new members, promote your referral program to reach your goals.
Thanks to the referral program, nuud users have brought in thousands of new armpits this year, and we’re excited to continue growing this way.
Chia Emelle
Marketing Coordinator at nuud
Book a demo and see how LoyaltyLion helps Shopify brands turn first-time buyers into loyal, repeat customers.
What is a referral program?
A referral program incentivizes customers to recommend your brand by rewarding them for referrals. Customers share a unique URL with friends and family through SMS, social media, WhatsApp, or email. Rewards are claimed once the new customer fulfils the referral terms, like making a purchase.
How many points to award for a referral?
More points typically lead to higher returns. For maximum impact, offer existing customers enough points for a reward or 15% of the minimum purchase value. ‘Give and get’ programs, rewarding both the referrer and the referred friend equally, are the most effective.
What happens to the referrer’s points if their referred friend returns a purchase?
If a referred friend returns their purchase, any points the referrer earned for that referral remain in a ‘pending’ state and are ultimately not awarded. The referrer’s points are contingent on the referee’s purchase being finalized.
Can I limit the number of referrals a customer can make?
Yes, to prevent misuse, LoyaltyLion allows you to set a cap on the number of referrals each customer can make.
Can I customize the referral URL?
Yes, your referrer URL can use the same branded URL as your website and loyalty page.
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