June and January: Loyal customers spend 304% more than non-members

$499k
from purchases using loyalty rewards
1058
new customers from referrals
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Challenge

Children’s clothing retailer, June and January make clothes for every milestone, every adventure and every day. They wanted to acquire and retain new customers more cost-effectively.

 

Solution

June and January used LoyaltyLion to launch J&J Perks in order to reward customers for onsite activities such as account creation, purchases, referrals, mailing list signups and social media likes. Customers can redeem their points for dollar or percentage discounts, or build up more points in order to claim a gift card.

 

Results

Since launching the program, June and January have acquired 1058 new customers through referrals, generating $139k in revenue. Members of J&J Perks spend 304% more than non-members.

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